New North Carolina Project Action First (c4)
2025 Programs
The New North Carolina Project Action Fund (NNCPAF) implemented a comprehensive electoral program in 2023-2024, leveraging strategic field operations, community engagement, and relational organizing to mobilize voters in underrepresented communities. Our approach combined door-to-door canvassing, digital engagement, and a multitouch strategy rooted in decision science to ensure meaningful voter contact and activation.
2024 Programs
Engages communities of color year round in education, direct aid, and collective action in 4 Pillars: Economic Mobility, Public Safety, Housing Security, and Civic Engagement. We directly canvass voters about our Buildings Upgrade Program, energy audits, and the connection to their vote in the upcoming election.
Mission
We make North Carolina politics reflect the true majority by centering and investing in communities, expanding the engaged electorate, and creating #lifelongvoters.
Budget Size: Small: Previous year budget $20,000 - $1M
States Engaged: NC
Geographic Density Focus: Rural / Suburban / Small city (<100k)
Core Constituencies: Black, AAPI (Asian American Pacific Islander), Latinx
Leadership Diversity: BIPOC-led, Women-led, Youth-led (aged 15-35)
Staff and Volunteer Balance: Volunteer boosted - <50% of the programmatic activities are executed by volunteers
Top Priority Issues: Civic engagement, Environment, Economic justice
Lead Contact:
Dr. Aimy Steele, CEO, she/her, aimy@newnorthcarolinaproject.org
Last Updated: February 21, 2025