New Rural Project (c4)
2024 Programs
Register rural voters of color through events with community leaders, relational organizing, doors, and voter registration drives in underserved communities and schools.
Mission
New Rural Project (NRP) is a 501(c)(4) nonprofit organization that engages young and marginalized residents in rural communities to amplify their voices through increased civic and electoral engagement. NRP works to eliminate barriers to engagement by listening to rural stakeholders and working together to develop community-driven solutions.
Budget Size: Small: Previous year budget $20,000 - $1M
States Engaged: NC
Geographic Coverage by Congressional District:
NC-07, NC-08, NC-09 Geographic Density Focus: Rural / Suburban / Small city (<100k)
Core Constituencies: Black, Faith-based, Youth and Students (aged 17-35)
Leadership Diversity: BIPOC-led, Queer-led, Youth-led (aged 15-35), Women-led
Staff and Volunteer Balance: Volunteer boosted - <50% of the programmatic activities are executed by volunteers
Top Priority Issues: Healthcare, Voting rights/access, Gun violence
Lead Contact:
Cynthia L. Wallace, Executive Director, she/her, cynthia@newruralproject.org
Last Updated: January 3, 2026

