Georgia Grassroots Organizing Toolkit

Georgia Runoff Key Dates

11/18/20 — Voters can start mailing absentee ballots

12/7/20 — Deadline to register to vote for the Georgia runoffs

12/14/20 — Early voting for the Georgia runoffs begins

1/5/21 — Runoff Election Day

Get Your Supporters Signed up to Vote by Mail

CaPA encourages the use of Vote.org to get your supporters registered and signed up to vote by mail. CaPA can work with you to create a custom VIP widget to embed on your website to get your supporters signed up quickly and easily while you build your organization’s email list. 

Vote.org’s Register, Verify, and Absentee tools are now available in Spanish! Vote.org also provides information about state voter registration deadlines, ballot request deadlines, early voting dates, and a voter resources toolkit

Watch a one-minute training video on installing the easy to use Vote.org VIP widgets.
Request your VIP widget embed code by emailing: Dominic@cleanprosperousamerica.org

Relational Organizing Tools and Coaching

OutreachCircle enables organizations to use texting and calling to reach their supporters and turn them into activists. With Covid-19 limiting opportunities for in-person organizing, it’s more important than ever that organizations take advantage of OutreachCircle. The relational organizing tool lets your supporters text, email, and post on social media to reach their own personal networks quickly and easily. Email grants@cleanprosperousamerica.org to learn more about joining CaPA’s OutreachCircle network.

More info…

COVID-19 Policy

 

CaPA has developed this sample policy for organizations operating in Georgia to adopt if they don’t already have a COVID-19 policy to keep staff, volunteers, and members of the general public as safe as possible during the pandemic.

Environmental Record Research

Clean & Prosperous America is dedicated to advancing environmental action in the United States and replacing candidates not dedicated to that cause. Senator Perdue and Loeffler have greatly profited by loosening environmental regulations for the coal and oil industry while blocking tax credits for renewable energy, not to mention their recent insider trading scandals.

Read more…

David Perdue

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Kelly Loeffler

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Messaging Guide for Youth Voters in Rural and Suburban Areas

More than 30 million youth (ages 18–39) live in rural and suburban areas. These voters can make all the difference in close elections, but they have lower voting rates and are often ignored by politicians and campaigns. 

CaPA has completed extensive research into the undecided and infrequent young voters, who live in small towns and suburbs. Though they lean “green,” this segment of young voters are less sure about voting and are less partisan than youth in urban areas. We call this segment the “Ambivalent Young Voters.” We’ve tested a bunch of messages and strategies for getting this group of young voters motivated to take action and packaged up our findings into two helpful guides. The Youth Messaging Guidebook provides an in-depth explanation of the messages and strategies that we found work best on Ambivalent Young Voters, and the Youth BattleCard condenses key themes into a mobile-format, perfect for advocates to operationalize in the field.

Use this GIS map produced by a CaPA volunteer Joseph Elfelt to understand in detail the districts that voted for Democrats in the General Election; including the option to add zip code overlays to aid list prioritization. Click on Map Tips in the upper left-hand corner for a tutorial.

Access a complete list of the zipcodes contained within these blue state legislative districts here.

CEEP’s Plethora of Free Georgia Resources

The national nonpartisan Campus Election Engagement Project provides a collection of Georgia Runoff resources, including two non-partisan voter guides for the Senate races between Jon Ossoff and David Perdue and Kelly Loeffler and Raphael Warnock. They also provide a helpful summary of key information in their key logistical info guide

This video on how to participate in the GA special election covers how to register to vote, obtain an absentee ballot, vote early, and vote day-of. 

District Specific Climate Messaging Resources

Climate Cabinet knows that climate change will be a defining issue for the policymakers competing in Georgia’s runoff elections. Climate Cabinet’s Activism Toolkit provides grassroots organizations and candidates with climate talking points, messaging, and platforms tailored to every Congressional district in Georgia. 

Voter Information Guides

We encourage grantees to distribute this collection of voter information guides to relevant demographics in your Georgia area. Our first resource, the Spanish Voter Information Guide, provides Spanish speakers with required identification information as well as important registration and voting deadlines. Each of these guides are available to download and distribute.

The Abrams Playbook

For on the ground organizing strategies and tactics specific to Georgia – We recommend that you check out Stacey Abrams’ playbook on winning Georgia, which she and Fair Fight used to register an estimated 800,000 new voters since 2018.

Safe and Effective Protesting Guide


During this runoff election, many of us may take to the street to demand that every vote be counted and to ensure no voter intimidation occurs. Street protests are powerful, but it’s essential to know how to keep yourself and your people as safe as possible, especially during this time of unrest and the pandemic. CaPA has prepared
this guide of steps to take and resources to use to protest safely and effectively.

Boost Your Social With Motivating Content

Send us your engaging social media content and we will post it to this toolkit resource. We also love to receive photos from field activities which can be posted to this Georgia Google Photos Drive. Please add your contact information within the title of the image so a press contact can quickly get a hold of you if they want to learn more about the photo. Additionally, check out Vote.org’s video PSA scripts and social media toolkit.

How to Vote in the Georgia Runoff 

Georgia Climate Project

CaPA Collaborator ACE has a great video about youth and climate in Georgia:

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Clean and Prosperous America is both a 501.c4 and a Political Action Committee located in Seattle, WA.